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Marvel’s Kevin Feige Working On ‘Spider-Man’ Marketing With Sony

Marvel's Kevin Feige Working On 'Spider-Man' Marketing With Sony

Marvel Studios president Kevin Feige is involved with Sony Pictures in marketing Spider-Man: No Way Home. 

Marvel Studios and Sony Pictures are collaborating together for the third time with the upcoming sequel Spider-Man: No Way Home, which will feature the return of Tom Holland as the titular webhead for his newest standalone outing. After a public outcry over the parting of ways between Marvel Studios and Sony Pictures in 2019, the contract was renewed, leaving Marvel Studios president Kevin Feige as a creative lead for the Sony-owned standalone film.

In a recent interview, Ayad Ayaz, Walt Disney Studios’ marketing president, mentioned that Kevin Feige will be involved in the marketing campaign for No Way Home along with Sony Pictures. Ayaz told The Hollywood Reporter the following:

“Sony is absolutely handling the marketing for Spider-Man. Kevin Feige and his team are closely partnering with the Sony team on those. So there is coordination in that sense. We also make sure we are aware of who is dropping what when. But we are not working together on the campaigns because it’s their film. They are handling it but there is a level of coordination to make sure that it’s a win-win for everybody.”

The original agreement between Marvel Studios and Sony Pictures allowed the webhead to swing alongside the Avengers in team-up movies which Disney owned while the standalone films set in the MCU canon would remain as productions for Sony Pictures. Are you excited to see that Kevin Feige will be in coordination with Sony Pictures in marketing No Way Home? Sound off in the comments below.

Here is the official synopsis for Spider-Man: Far From Home:

Following the events of Avengers: Endgame, Peter Parker (Tom Holland) returns in Spider-Man: Far From Home. Our friendly neighborhood Super Hero decides to join his best friends Ned, MJ, and the rest of the gang on a European vacation. However, Peter’s plan to leave super heroics behind for a few weeks is quickly scrapped when he begrudgingly agrees to help Nick Fury (Samuel L. Jackson) uncover the mystery of several elemental creature attacks. Spider-Man and Mysterio (Jake Gyllenhaal) join forces to fight the havoc unleashed across the continent but all is not as it seems.

Directed by Jon Watts from a script written by Chris McKenna and Erik Sommers, Spider-Man: Far From Home stars Tom Holland, Jake Gyllenhaal, Zendaya, Jacob Batalon, Tony Revolori, Martin Starr, Numan Acar, J.B. Smoove, Oli Hill, Remy Hii, Marisa Tomei, Michael Keaton, Jon Favreau, Cobie Smulders, and Samuel L. Jackson as Nick Fury.

Spider-Man: Far From Home is available on Digital HD, 4K Ultra HD Blu-ray, Blu-Ray, and DVD, while No Way Home arrives in theaters on December 17, 2021. Stay tuned to Stock Market Pioneer for the latest news on the Marvel Cinematic Universe as it develops, and also subscribe to our YouTube channel for more content in the future!

Soure: THR

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Julia Mangels

Julia has handled various businesses throughout her career and has a deep domain knowledge. She founded Stock Market Pioneer in an attempt to bring the latest news to its readers. She is glued to the stock market most of the times and just loves being in touch with the developments in the business world.

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